Formula4Media's flagship publication designed to be the industry's main source for ideas, insights and perspectives for the sports retail marketplace. Sports Insight delivers with an expert editorial staff that truly understands the needs of today's retailers of active lifestyle apparel, footwear, accessories and equipment. Brought to you by the most experienced team in sports retail publishing.
CURRENT ISSUE: JANUARY / FEBRUARY 2017
Bringing It On Home
Fashion trends, new demographics and a new world order in sports licensing.

On The Rise
Innovative R&D combined with athleisure trends have the sports bra category in the spotlight.
ISSUE ARCHIVES
2016
January / FEBruary 2016
Crystal Clear
The Trends and Issues
That Will Shape The Industry 
in the Year Ahead.

Big Shots
Fanatics partners with the NBA on the league's new flagship store.
MARch / APRil 2016
Power Retail
Our annual look at the most powerful retailers across the U.S. sporting goods landcsape gets a shake-up this year.

Running Strong 
Style and performance play a balancing act in the sock world. We hone in on tech details.
MAY / JUNe 2016
Olympic Impact
Athletes and stories to watch in Rio, with a spotlight on women and the retail landscape.

Tech Talk 
Understanding the active performance and recovery benefits in compression.
JULy / AUGust 2016
The Millenials
Marketers can’t stop talking about them. We’ve got more than a few reasons why.

Outdoor Trends
A new generation of consumers has new demands for outdoor gear.
SEPtember / OCTober 2016
Fit for Fashion
Retailers report that fitness footwear, apparel and gear is in style.

Sports Med
Education and innovation lead the way in the athletic brace and sleeve market.
NOVember / DECember 2016
How We Innovate
Defining innovation is easier said than done. Industry execs share their definitions with us.

Retail Design
The art and science of store design is evolving fast.Here are some tips from an expert.
2015
JANUARY / FEBRUARY 2015
Forecast.
Generation Z will be a driving force in 2015. And Big Data is Big Biz.

Licensing:
Vendors weigh in with key trends to watch in the sports licensing category for the year ahead.
MARCH / APRIL 2015
The Power 12
An in-depth report on the most 
powerful retailers in sporting goods.

Inside: NHL Special Section
MAY / JUNE 2015
Real Talk.
Why do we buy what we buy? 
Five female consumers share
their views.

Studio Time:
Brands raise the bar when it comes to new footwear for yoga, barre and pilates.
JULY / AUGUST 2015
Outdoor Impact
How the new urban, athletic consumer is impacting outdoor apparel trends.

Key Performers
Tech-infused undergarments are the new must-haves.
SEPTEMBER / OCTOBER 2015
Over The Top
The New Fitness Landscape

Stepping Up
Innovative fitness footwear styles are popping up as vendors keep pace with exercise trends.
NOVEMBER / DECEMBER 2015
Super Ideas
New Innovations Keep The Industry Flying High.

Cool Factor
Performance apparel brands focus on the "cool factor" in both style and tech.
2014
JANUARY / FEBRUARY 2014
Forecast 2014:
Trends, issues and business strategies to watch in the year ahead.

Blurred Lines
The divide between outdoor 
and athletic at retail gets fuzzy.
MARCH / APRIL 2014
The Power 14
Our annual report 
on the most powerful retailers 
in sporting goods.

NHL Special Section:
Because It's The Cup
MAY / JUNE 2014
12 Top Stores.
Retailers that do
a good job of selling to women. 
How and why.

Sizzling Hot:
Checking in on new products 
and hot trends in compression.
JULY / AUGUST 2014
Mash Up Style. 
Outdoor + Fashion
+ Athletic = Style.
The consumer is in charge.

Street & Sport:
The line between street style 
and gymwear continues to blur.
SEPTEMBER / OCTOBER 2014
Studio Fitness
A primer on key activities and gear for the next “big thing” at the gym.

Brace For It:
Our Vendor Roundtable goes
in-depth on trends in braces and sleeves.
NOVEMBER / DECEMBER 2014
Innovation
The products, brand, retailers and ideas that are driving the industry.

Back to Basics:
Performance brands tell us how they compete in a tough market.